North Carolina State Bar 2012 Formal Ethics Opinion 1
Topic: Use of Client Testimonials in Advertising The full text can be found at: http://www.ncbar…
ATTORNEY ADVERTISING
North Carolina State Bar 2010 Formal Ethics Opinion 14
Topic: Use of Search Engine Company’s Keyword Advertisements From the Opinion “Opinion rules that it is a violation of the Rules of Professional Conduct for a lawyer to select another lawyer’s name as a keyword for use in an Internet search engine company’s search-based advertising program”. The full text can be found at: http://www.ncbar…
New York State Bar Opinion 921
Committee on Professional Ethics Topic: Attorney advertising Digest of the Committee: “An advertisement that an attorney can “stop” a foreclosure proceeding is prohibited as false, misleading and deceptive. If the advertisement were modified to make it accurate, it would have to be accompanied by a disclaimer that prior results do not guarantee a similar outcome.” […]
New York State Bar Opinion 918
Committee on Professional Ethics Topic: Solicitation; advertising; public education for laypersons. Digest of the Committee: “A lawyer may ethically produce and post an internet video designed to educate lay individuals about a legal subject, and may distribute flyers to members of the public inviting them to view the video. However, the lawyer must adhere to […]
New York State Bar Opinion 917
Committee on Professional Ethics Topic: Non-lawyer marketers; bonus compensation to non-lawyer based on number of clients. Digest of the Committee: “A law firm may ethically pay a bonus to a nonlawyer employee engaged in marketing based on the number of clients obtained through advertising provided the amount paid is not calculated with respect to fees […]
New York State Bar Opinion 915
Committee on Professional Ethics Topic: Links to and from a Law Firm’s Website Digest of the Committee: “Assuming relevant advertising rules are adhered to, a law firm’s website may link to the website of a nonlegal entity, and vice versa.” Rules: New York Rules of Professional Conduct 1.0(a), 1.0(c), 7.1 The full text is […]
New York State Bar Opinion 908
Committee on Professional Ethics Topic: Advertising in internet directory Digest of the Committee: “(a) It is permissible for an attorney to be listed on a local bar association website directory, if the attorney is a member of the association, and the information about the attorney contained in the listing complies with the requirements of Rule […]
Illinois State Bar Association Opinion 12-04
ISBA Professional Conduct Advisory Opinion No. 12-04 Topic: Advertising and Solicitation Digest of the ISBA: “Labeling communications to solicit professional employment as ‘promotional’ materials does not comply with requirements of the Illinois Rules of Professional Conduct to label such materials as ‘Advertising Material.’” References: Illinois Rules of Professional Conduct 7.2 and 7.3(c); In the Matter of […]
Illinois State Bar Association Opinion 12-03
ISBA Professional Conduct Advisory Opinion No. 12-03 Topic: Advertising and Solicitation; Confidentiality; Referral Fees and Arrangements Digest of the ISBA: “A lawyer may participate in a networking group with other service professionals which refers clients to one another if: (a) the reciprocal referrals are not exclusive; (b) the lawyer requests prior consent from the client to […]
Nathan M. Crystal, Ethics Watch: The Year in Review (through November 30, 2011)
South Carolina Lawyer 8 (January 2012) Author reviews the most important developments in professional ethics in 2011: (i) Advertising – Amendments to South Carolina Rules of Professional Conduct; (ii) Advertising – Groupon and similar services; (iii) Advertising—Misrepresentation on websites; (iv) Appointments – Just compensation for legal services; (v) Appointments – Right to counsel in civil […]